Façade projection · one night · 4,000 guests
Exhibition & Events
Government Relations · Market Entry
WE BUILD THE SHOW AND OPEN THE doors
Shanghai Hanjiang Advertisement Co., Ltd. designs and produces exhibitions, pavilions and corporate events across China — and for international companies entering this market, we open the government, institutional and partner doors that decide whether a launch lands or stalls.
01Why us
Two things decide whether China works for you: the room you build, and the door you walk through.
The room is our craft. We design, engineer and produce exhibition stands, national pavilions, conferences and launch events — build drawings, permits, rigging, AV, bilingual crews, everything down to the last cable tie.
The door is our advantage. Over a decade in Shanghai we have built working relationships across local government, development zones, trade promotion bodies and industry associations — so your project is received by people who already know the brief.
- 0Years in China
- 0Events delivered
- 0Stand space built
- 0Countries served
02Selected engagements
Recent projects
Representative engagements across exhibition, event and advisory work. Client names available on request.
Façade projection · one night · 4,000 guests
Stage design · show calling · 800 guests
Curation · bilingual interpretation
District programme · retail & F&B partners
02bCompany profile
Inside Hanjiang
Our credentials, services and selected projects — the full company brochure, page by page. Click any card to read it.
About 4
Services 1
Brand identity 6
Park programs 1
Overseas exhibitions 1
Event management 11
Press conferences 1
Exhibitions & showrooms 3
Print & advertising 1
Corporate gifts 3
Clients 1
Contact 1
Production at any scale
From a thousand drones in the sky to a single ribbon-cutting.
03Services
What we
deliver
One production team from first drawing to final dismantle — plus the public-affairs side that most exhibition contractors cannot offer.
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01
Exhibition & Stand Build
Concept, 3D design, engineering drawings, custom stands and national pavilions — designed and built to show regulations, delivered turnkey.
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02
Event Production
Product launches, press days, conferences, award ceremonies, galas and roadshows — creative, technical production and on-site show calling.
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03
Government & Institutional Relations
Liaison with municipal and district government, development zones, trade promotion councils and industry associations. Official attendance, protocol and ceremonial programme.
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04
China Market Entry Advisory
Market assessment, entity and licensing guidance, distributor and joint-venture partner search, pricing and localization — with a written plan you can act on.
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05
Venues, Permits & Logistics
Venue sourcing, public-event filings, fire and safety approvals, temporary exhibit customs clearance, freight, rigging, AV and bilingual crews.
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06
Bilingual Content & Digital
EN/ZH copywriting and translation, livestreaming, WeChat and Douyin activation, registration and lead capture, post-event reporting.
04The difference
Government & institutional access
For international companies, the hardest part of China is rarely the stand. It is knowing who to meet, in what order, and how to arrive properly introduced.
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01
Local government liaison
Municipal, district and industrial-park authorities — the offices that approve, host and endorse.
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02
Trade & industry bodies
Trade promotion councils, chambers of commerce and sector associations at national and provincial level.
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03
Official presence & protocol
Invitations, seating, speeches, ribbon-cuttings, delegation hosting and bilingual protocol run to standard.
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04
Permits & approvals
Public-event filings, venue and fire approvals, outdoor and large-scale assembly permissions.
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05
Incentives & policy navigation
Free-trade zones, industrial parks, subsidy and incentive programmes — what you may qualify for and who to ask.
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06
Introductions & partner search
Distributors, buyers, joint-venture candidates and local manufacturers, screened and introduced properly.
We work with public institutions strictly in line with applicable law and compliance requirements, and we put the same standard in writing for every client engagement.
05How we work
Four moves. No muddle.
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I
Listen
What you are launching, to whom, and what "success" means to your board. We tell you early if China is the wrong first move.
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II
Align
Venue, calendar, permits and the public side — who should be in the room, who should open it, and who needs to be briefed first.
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III
Build
Design, engineering, fabrication, production schedules and rehearsals. One team accountable for the whole delivery.
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IV
Land
Show days run to the minute, then outcomes: leads, coverage, introductions and a written debrief with next steps.
06The studio
Shanghai, and
the doors around it.
Hanjiang was founded in Shanghai in 2013 as a production studio for exhibitions and corporate events. We grew up alongside the trade shows that turned this city into one of Asia's busiest exhibition markets — and alongside the institutions that make those shows possible.
Today we are a bilingual team of designers, project managers, production engineers and public-affairs specialists. We take on a limited number of engagements each year so that senior people stay on the project from the first meeting to the last truck out of the hall.
- Founded
- 2013, Shanghai
- Team
- 30 specialists
- Languages
- EN · 中文 · DE · 日本語
- Own facilities
- Design studio · Prefab workshop
“They understood within one meeting that our problem was not a stand. It was who would cut the ribbon.”
— Head of Asia Pacific, European industrial group
07Sectors
Where we work
Exhibitions, events and market-entry programmes for clients in:
- AUTOMOTIVE
- INDUSTRIAL AUTOMATION
- MEDICAL & LIFE SCIENCES
- GREEN ENERGY
- CONSUMER & FMCG
- FOOD & BEVERAGE
- LUXURY & RETAIL
- LOGISTICS & PORTS
- TECHNOLOGY
- EDUCATION
- FINANCE
- TOURISM & CULTURE
08Contact
TELL US WHAT YOU'RE planning.
New enquiries
wuchen@de-hj.comSend the show, the dates and the outcome you need. If you are evaluating China for the first time, say so — we will start with a 45-minute call, free.
Studio
Shanghai Hanjiang Advertisement Co., Ltd.No.125 Guilin Road, Xuhui District, Shanghai, PR.China
中国上海市徐汇区桂林路125号
Monday–Friday, 09:30–19:00 (GMT+8)